WHAT THEY WANTED
CSN SafeBus is a US company that provides GPS hardware and fleet management software for schools across America.
They needed to effectively communicate their offering to several markets (parents, schools, school districts and potential investors) in a way which matched stunning visuals with engaging content
WHAT WE DID
After researching the product and target audiences, we provided two approaches.
It was clear that high quality animation video for use on the company website, social media and in presentations to investors would deliver the messages effectively. With careful scripting and impressive animation and audio, we produced a short video (2:20 mins) which clearly defines the product’s benefits, features and investment opportunities.
For presentations to investors and school boards we fused engaging written content and eye-catching design to deliver an informative brochure for use online and in print.