Meta Verified – The Solution Is On The Way
Social media platforms and apps have become an integral part of our daily lives, and with the rise of business success on them, it has become crucial for brands to authenticate their online presence on social media. In response to this, Meta has launched a new feature called Meta Verified, which is currently only available in Australia, New Zealand, and as of today, the United States.
What is the Meta Verified button?
The Meta Verified button is a new feature that will focus on helping businesses and creators on Facebook and Instagram to prove the authenticity of their social media accounts. A blue button will appear next to the account name, indicating that the Meta has been verified.
In order to be verified, businesses and creators must go through a strict verification process, which includes providing identification and other relevant documents to Meta.
Once verified, a blue Meta Verified button will appear next to the account name, making it easy for users to identify authentic accounts. This will be an additional level of authenticity that companies and creators will be able to prove.
The price for the Meta Verified button for Facebook or Instagram is $11.99 per month on the web or $14.99 on the app. Note that this applies to Facebook or Instagram – under Meta Verified guidelines, you actually have to log into each platform separately to get the blue button on each account, so you’d be paying at least $23.98 per month to get the blue tick on both apps, which equates to $287.76 per year to buy credibility perception.
Why is the Meta Verified button important?
The Meta Verified button is an essential tool for businesses and creators to build trust with their audience. The rise of fake accounts and bots on social media has made it difficult for consumers to identify real accounts if they want to work with them.
The Meta Verified button will help you solve this problem by clearly showing which accounts have been verified by Meta. This way customers can be sure that your account is genuine and not fake. What is also proven is that this feature adds extra help from the Meta support side, so that the money invested actually has a purpose beyond the authentication transaction itself.
How to get verified with the Meta Verified button?
Businesses and creators who want to be verified must go through a strict verification process, which involves providing identification and other relevant documents to Meta.
Before we conclude, here are the steps you should take if you want to get verified:
- Log in to your Facebook Business Manager account and select the account you want to verify
- Click on the ‘Verification’ tab and follow the instructions for submitting identification and other relevant documents.
- Wait for Facebook to review their application. Facebook may request additional information during the review process.
- Once the account is verified, a Meta Verified button will appear next to the account name.
Conclusion
The Meta Verified button is an essential tool for businesses and creators on Facebook and Instagram. This will provide a clear indication of which accounts have been verified by Facebook, helping to establish credibility and trust with customers.
While the Meta Verified button is currently only available in Australia, New Zealand and the United States, we can expect Facebook to roll it out to other countries soon. In the meantime, businesses and creators should take advantage of this new feature to verify their accounts and become trusted and authentic online. If your business is not based in these three locations, you should definitely consider joining their waiting list.
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