“A website is your online shop front and allows customers to buy or receive a service from you anytime, anywhere, using any device. We make the process of delivering your turnkey website simple – from start to finish.”
Ian Cullen,
Content Director, Co-Founder
Our Process
We follow a simple step by step process to deliver your
content-led, results-focused website.
01
Discovery Interviews
Our growth consultants provide a questionnaire for your team to complete. We then digest this information and conduct in-depth interviews and analysis in order to fully understand your organisation, your business goals, and the needs and desires of your target market.
02
Website Brief
A website architecture brief is created by our growth consultants based on all of the information gathered during the discovery process. This key process involves outlining the scope of works, establishing user intent, undertaking extensive keyword research and the overall creation of a roadmap to success for the project.
03
Project Set-Up
All client requirements are written as user stories, story pointed and assigned to the correct resource within the Grofuse team.
04
Copy Creation
Our experienced copywriters arrange an interview with your team to establish your organisation’s tone and craft your message, creating the unique content required for the project in line with your website brief guidelines.
05
User Experience Design
Our UX and Graphic Design teams will use your logo and company colours to create your website graphics, and a user friendly layout to deliver a fantastic experience for your website visitors.
06
Website Development
Working to the signed-off design, our digital marketing team’s SEO guidelines, the scope of work agreed; our dev team will bring your fully functional website to life. Our experienced team of devs can code in many different languages, including HTML, CSS, JS, JQuery, React and AngularJS, and build various types of sites from CMS to e-commerce and mobile apps.
07
On-site SEO
Your new website will be fully optimised for by our experienced SEO team so that it is easily found and ranked by search engines such as Google.
08
Go Live
Following final testing, review and client approval in a test site environment, your website will go live. Any additional on-site SEO tasks are then completed.
Problems We Solve
Grant Aid Assistance
Our Growth Consultants can help you source and apply for any relevant grant aid funding to support your website creation.
Attract Quality Customers
Through our marketing expertise in creating audience-focused websites, where catering for user intent is always the goal, we will help you generate high-quality leads. Our website brief’s include keyword and customer persona research to ensure we understand the website visitors you want to attract and their needs. All content is crafted with this high-quality customer at the centre, so in effect the website is designed and built around their needs, wants and desires.
Identify Niche Markets
During the initial website discovery phase, your Grofuse Growth Consultant and marketing team will conduct research to assist your business to focus on different markets, and help identify the optimum paths for increasing success.
Focus On Results
At Grofuse we ensure that your site has the correct calls to action, whether to facilitate increased online sales, generate more qualified leads, encourage content downloads, educate users or achieve another goal.
Increase Sales & Revenue
All Grofuse websites are designed to ensure conversion rates are above average (1.8% or more) on both mobile and desktop devices. Most of our e-commerce sites deliver conversion rates of above 4%.
Increase Your Organic Traffic
Grofuse built websites, by their very design, are easily found ahead of client competitor sites on Google. Our SEO experts are involved at the initial discovery stage as well as performing pre and post-live SEO checklists to ensure your site ranks quickly.
Improve Your Reporting
You will benefit from analysis and insights that will help your business to grow. Our team sets up or adds analytics, and connects any other metrics that are required, so that you can make the best informed decisions, based on the most relevant metrics, to drive your business success.
Managed Hosting & Maintenance
Once your website is ready, we can ensure it continues to run like a dream 24 hours a day and 365 days a year with our managed hosting services and maintenance agreement.
Our hosting services include various levels of support but, as standard, Grofuse Managed Hosting includes site updates (plugins, CMS updates, etc), server-side updates, security and backups, and SSL certificates.
