“A website is your online shop front and allows customers to buy or receive a service from you anytime, anywhere, using any device. We make the process of delivering your turnkey website simple – from start to finish.”
Ian Cullen,
Content Director, Co-Founder
Our Process
We follow a simple step by step process to deliver your
content-led, results-focused website.
01
Discovery Interviews
Our growth consultants provide a questionnaire for your team to complete. We then digest this information and conduct in-depth interviews and analysis in order to fully understand your organisation, your business goals, and the needs and desires of your target market.
02
Website Brief
A website architecture brief is created by our growth consultants based on all of the information gathered during the discovery process. This key process involves outlining the scope of works, establishing user intent, undertaking extensive keyword research and the overall creation of a roadmap to success for the project.
03
Project Set-Up
All client requirements are written as user stories, story pointed and assigned to the correct resource within the Grofuse team.
04
Copy Creation
Our experienced copywriters arrange an interview with your team to establish your organisation’s tone and craft your message, creating the unique content required for the project in line with your website brief guidelines.
05
User Experience Design
Our UX and Graphic Design teams will use your logo and company colours to create your website graphics, and a user friendly layout to deliver a fantastic experience for your website visitors.
06
Website Development
Working to the signed-off design, our digital marketing team’s SEO guidelines, the scope of work agreed; our dev team will bring your fully functional website to life. Our experienced team of devs can code in many different languages, including HTML, CSS, JS, JQuery, React and AngularJS, and build various types of sites from CMS to e-commerce and mobile apps.
07
On-site SEO
Your new website will be fully optimised for by our experienced SEO team so that it is easily found and ranked by search engines such as Google.
08
Go Live
Following final testing, review and client approval in a test site environment, your website will go live. Any additional on-site SEO tasks are then completed.
Problems We Solve
Grant Aid Assistance
Our Growth Consultants can help you source and apply for any relevant grant aid funding to support your website creation.
Attract Quality Customers
Through our marketing expertise in creating audience-focused websites, where catering for user intent is always the goal, we will help you generate high-quality leads. Our website brief’s include keyword and customer persona research to ensure we understand the website visitors you want to attract and their needs. All content is crafted with this high-quality customer at the centre, so in effect the website is designed and built around their needs, wants and desires.
Identify Niche Markets
During the initial website discovery phase, your Grofuse Growth Consultant and marketing team will conduct research to assist your business to focus on different markets, and help identify the optimum paths for increasing success.
Focus On Results
At Grofuse we ensure that your site has the correct calls to action, whether to facilitate increased online sales, generate more qualified leads, encourage content downloads, educate users or achieve another goal.
Increase Sales & Revenue
All Grofuse websites are designed to ensure conversion rates are above average (1.8% or more) on both mobile and desktop devices. Most of our e-commerce sites deliver conversion rates of above 4%.
Increase Your Organic Traffic
Grofuse built websites, by their very design, are easily found ahead of client competitor sites on Google. Our SEO experts are involved at the initial discovery stage as well as performing pre and post-live SEO checklists to ensure your site ranks quickly.
Improve Your Reporting
You will benefit from analysis and insights that will help your business to grow. Our team sets up or adds analytics, and connects any other metrics that are required, so that you can make the best informed decisions, based on the most relevant metrics, to drive your business success.
Managed Hosting & Maintenance
Once your website is ready, we can ensure it continues to run like a dream 24 hours a day and 365 days a year with our managed hosting services and maintenance agreement.
Our hosting services include various levels of support but, as standard, Grofuse Managed Hosting includes site updates (plugins, CMS updates, etc), server-side updates, security and backups, and SSL certificates.
Our Website Work
Following the relaunch of CBM Signs' website and the implementation of the comprehensive e-commerce transformation, the company experienced significant positive outcomes.
Results with Grofuse
Yes
Yes
Yes
60%
3%
9x
South East Wetsuits wanted to implement a robust digital marketing strategy to increase online sales and strengthen the brand’s online presence.
Read about our work for SouthEast Wetsuits and how our team increased online transactions by 840%, increasing total online revenue by 890%.
Results with Grofuse
Yes
Yes
Yes
890%
6+%
11x
We designed, developed and delivered a digital acceleration solution for Automatic Fire. After our initial research, we quickly established the goals for this project. The first step was to design and develop a prototype for all devices prior to developing a website that would be a powerful sales tool to market to prospective clients.
Results with Grofuse
Yes
No
Yes
20%
4X
Derry-Londonderry City and Strabane District Council (DCSDC) in partnership with Donegal County Council (and supported by the Arts Council of Northern Ireland) needed an online directory system for cultural partners to create and maintain online listings to showcase their events, experience offerings and organisations.
McKnight Dairy Services Ltd is one of the UK and Ireland’s leading dairy farm equipment and milking system installation businesses. The family-run company has been helping dairy farmers to make milking easier, more efficient and more profitable for almost 20 years.
The client wanted to establish an online presence with a new website (their first) to match their outstanding reputation in the agricultural sector.
Results with Grofuse
Yes
Yes
No
20%
3%
Designer Bookbinders is a registered charity committed to the promotion of the art of contemporary bookbinding.
The client needed a new website that is easy to navigate, promotes the brand professionally and encourages new membership sign-ups. As well as new memberships, they sought website visitors to sign up for workshops, view past events and purchase products.
Paudie Barry, owner and managing director of Baseline Surveys, required a professional website to present his surveying company. Paudie specialises in legal mapping services, topographic surveys, building surveys as well as providing training courses.
It was important that his target audience found his new website easily, clearly understood what he offered, found the service they needed and contacted him. His original site had a very confusing structure, slow loading time and a poor conversion rate for leads.
Results with Grofuse
Yes
Yes
Yes
300%
20%
8X
Easy Customs was established in 2020 with a mission to meet the surge in demand created by Brexit in the UK and Ireland. Over three years, they have witnessed rapid growth and expansion, and now they boast an extensive network of agents spread across Europe.
Results with Grofuse
Yes
No
Yes
65%
10X
Connected Health is a premium independent, private homecare provider in Ireland that delivers multi-award-winning care island wide. Their goal is to place the needs of their clients at the centre of everything they do to deliver better and more responsive support in a way that measurably improves the lives of those in their care.
Results with Grofuse
Yes
Yes
Yes
20%
3%
5X
Fine Line Clinical is one of Northern Ireland's premier doctor-led, aesthetic medical clinics. As a leader in medical aesthetics, Fine Line Clinical provides in-clinic treatments for patients and a range of exceptional skincare products to purchase online. The clinic also offers training courses for medical doctors to enter this field.
Results with Grofuse
Yes
No
No
120%
Lynch Windows is Ireland’s trusted, full-service provider of windows and doors for residential, commercial and mixed-use projects. Their products include a full range of windows, doors, components and accessories, including uPVC windows and doors, composite doors, sliding sash windows, Alu clad windows, aluminum windows, curtain wall systems, shop fronts, bi-fold doors and roof lights. All of our products and practices are guaranteed, independently certified and insured.
Results with Grofuse
Yes
No
No
30%
Bridge Inn Dungloe is a community driven, family orientated inn with a warm and welcoming atmosphere. Located in the heart of the Donegal Gaeltacht and overlooking spectacular Dungloe Bay, the Bridge Inn is a centre for tourism accommodation in west Donegal. They were looking for a partner to bring their brand to life – creating a strong identity that would express its values of quality, outstanding customer experience, great food and relaxing atmosphere.
Results with Grofuse
Yes
Yes
No
200%
6%