In 2021, manufacturing companies cannot overlook digital platforms that add value to their customers, as we prepare for the fourth industrial revolution, also known as 'Industry 4.0'. Denis Finnegan, director of Dublin-based digital marketing agency ‘Grofuse’ said: "Industry 4.0 is disruptive and if you don't change, you may not survive. The longer you leave embracing transformation, then the harder it will be to stay competitive.

As rapid digitalisation and the need for a website to advertise your business continues to increase, so does the attitude that anybody can execute this. It is a common conception that anyone can learn to build a website online. Cheaper alternatives for quick websites may sound more appealing than paying for a professional service, but our experts disagree.

Grofuse is an approved consultant for a number of [...]

Grofuse is delighted to announce that we have joined the Dublin Chamber of Commerce. With an office in Dublin and an expanding client list in the area, and ROI in general, it’s important that we are a part of this well-respected organisation renowned for delivering positive change in Dublin and for its members.

If you are a business trading online in Ireland, then you will almost certainly have been a winner in lockdown as there was an increase of 6 percentage points in people switching to online shopping. Even more so if you trade in the clothing, footwear and textiles, medical and cosmetic, or pharmaceutical sectors.