Onsite and offsite search engine optimisation (SEO), otherwise known as on-page and off-page SEO, are the two critical components of the SEO process. For higher rankings and maximum exposure to the search engine results page (SERPs) you need to understand the difference between the two and how to utilise them. There is no point in having a website if people can't find it.
Micro businesses in Northern Ireland can get up to £5,000 towards a new e-commerce store with the new Rural Development Grant which is available during the month of May (2022).  Grofuse Digital Director, Denis Finnegan, said: “The grant will provide funding assistance of 50% up to the value of £5,000 towards e-commerce websites to support the recovery, development and sustainability of existing businesses based in rural areas in Northern Ireland.
Southeast Wetsuits wanted to implement a robust digital marketing strategy to increase online sales and strengthen the brand’s online presence. Read about our work for Southeast Wetsuits and how our team increased online transactions by 840%, increasing total online revenue by 890%.
We designed, developed and delivered a digital acceleration solution for Automatic Fire. After our initial research, we quickly established the goals for this project. The first step was to design and develop a prototype for all devices prior to developing a website that would be a powerful sales tool to market to prospective clients.
Performance Max is a new goal-based campaign type that allows performance advertisers to access all of their Google Ads inventory from a single campaign. In November 2021, Google announced the rollout of Performance Max campaigns to complement keyword-based search campaigns that help advertisers find more converting customers across all of Google's channels such as YouTube, Display, Search, Discover, Gmail and Maps.
Derry-Londonderry City and Strabane District Council (DCSDC) in partnership with Donegal County Council (and supported by the Arts Council of Northern Ireland) needed an online directory system for cultural partners to create and maintain online listings to showcase their events, experience offerings and organisations.
McKnight Dairy Services Ltd is one of the UK and Ireland’s leading dairy farm equipment and milking system installation businesses. The family-run company has been helping dairy farmers to make milking easier, more efficient and more profitable for almost 20 years. The client wanted to establish an online presence with a new website (their first) to match their outstanding reputation in the agricultural sector.
Founded more than fifty years ago, Designer Bookbinders is one of the foremost societies devoted to the craft of Contemporary bookbinding. This registered charity has helped to establish the reputation of British bookbinding worldwide by means of events, education, exhibitions and publications.
Paudie Barry, owner and managing director of Baseline Surveys, required a professional website to present his surveying company. Paudie specialises in legal mapping services, topographic surveys, building surveys as well as providing training courses. It was important that his target audience found his new website easily, clearly understood what he offered, found the service they needed and contacted him. His original site had a very confusing structure, slow loading time and a poor conversion rate for leads.
Fine Line Clinical is one of Northern Ireland's premier doctor-led, aesthetic medical clinics. As a leader in medical aesthetics, Fine Line Clinical provides in-clinic treatments for patients and a range of exceptional skincare products to purchase online. The clinic also offers training courses for medical doctors to enter this field.