“At Grofuse, our website design process focuses on speed, clarity and conversion — turning visitors into enquiries, leads and sales. Every website we build is mobile-first, SEO-ready and designed to support your wider digital marketing strategy.”
Our Process
We follow a simple step by step process to deliver your
content-led, results-focused website.
01
Discovery Interviews
Our growth consultants provide a questionnaire for your team to complete. We then digest this information and conduct in-depth interviews and analysis in order to fully understand your organisation, your business goals, and the needs and desires of your target market.
02
Website Brief
A website architecture brief is created by our growth consultants based on all of the information gathered during the discovery process. This key process involves outlining the scope of works, establishing user intent, undertaking extensive keyword research and the overall creation of a roadmap to success for the project.
03
Project Set-Up
All client requirements are written as user stories, story pointed and assigned to the correct resource within the Grofuse team.
04
Copy Creation
Our experienced copywriters arrange an interview with your team to establish your organisation’s tone and craft your message, creating the unique content required for the project in line with your website brief guidelines.
05
User Experience Design
Our UX and Graphic Design teams will use your logo and company colours to create your website graphics, and a user friendly layout to deliver a fantastic experience for your website visitors.
06
Website Development
Working to the signed-off design, our digital marketing team’s SEO guidelines, the scope of work agreed; our dev team will bring your fully functional website to life. Our experienced team of devs can code in many different languages, including HTML, CSS, JS, JQuery, React and AngularJS, and build various types of sites from CMS to e-commerce and mobile apps.
07
On-site SEO
Your new website will be fully optimised for by our experienced SEO team so that it is easily found and ranked by search engines such as Google.
08
Go Live
Following final testing, review and client approval in a test site environment, your website will go live. Any additional on-site SEO tasks are then completed.
Website Development Company You Can Trust
Grant Aid Assistance
Our Growth Consultants can help you source and apply for any relevant grant aid funding to support your website creation.
Attract Quality Customers
Through our marketing expertise in creating audience-focused websites, where catering for user intent is always the goal, we will help you generate high-quality leads. Our website brief’s include keyword and customer persona research to ensure we understand the website visitors you want to attract and their needs. All content is crafted with this high-quality customer at the centre, so in effect the website is designed and built around their needs, wants and desires.
Identify Niche Markets
During the initial website discovery phase, your Grofuse Growth Consultant and marketing team will conduct research to assist your business to focus on different markets, and help identify the optimum paths for increasing success.
Focus On Results
Our website development company ensures that your site has the correct calls to action and facilitate increased online sales, generate more qualified leads or encourage content downloads.
Increase Sales & Revenue
All Grofuse websites are designed to ensure conversion rates are above average (1.8% or more) on both mobile and desktop devices. Most of our e-commerce sites deliver conversion rates of above 4%.
Increase Your Organic Traffic
Grofuse built websites, by their very design, are easily found ahead of client competitor sites on Google. Our SEO experts are involved at the initial discovery stage as well as performing pre and post-live SEO checklists to ensure your site ranks quickly.
Improve Your Reporting
You will benefit from analysis and insights that will help your business to grow. Our team sets up or adds analytics, and connects any other metrics that are required, so that you can make the best informed decisions, based on the most relevant metrics, to drive your business success.
Managed Hosting & Maintenance
Once your web development is done, we can ensure it continues to run like a dream 24 hours a day and 365 days a year with our managed hosting services and maintenance agreement.
Our hosting services include various levels of support but, as standard, Grofuse Managed Hosting includes site updates (plugins, CMS updates, etc), server-side updates, security and backups, and SSL certificates.
Our Work
In their pursuit to establish trustworthiness in the customs clearance industry and secure cost-effective leads, Smart Customs joined forces with Grofuse. Leveraging a combination of content creation, SEO optimisation, design, web development, digital marketing, and software solutions, we successfully revamped Smart Customs’ online presence, delivering impressive results.
Results with Grofuse
No
Yes
Yes
163%
10X
48.05%
This case study exemplifies our dedication to delivering top-notch work and fulfilling client needs, even under stringent time constraints. Connected Health faced challenges with a previous website development provider and required a complete redevelopment to meet their launch date. Our task was to swiftly bring the new platform to a high standard before the deadline.
Results with Grofuse
No
No
No
47%
100%
The client sought our expertise to restructure and optimise their advertising for revenue growth and online presence enhancement. Our strategic improvements and campaign enhancements yielded remarkable results, boosting their online advertising performance and driving substantial business growth.
Results with Grofuse
Yes
No
Yes
53%
20X
11.76%
We helped CBM Signs transform their website into an international ecommerce platform, with multilingual and multicurrency support, attracting customers from various regions and expanding their market reach to Ireland, the ROI, NI, UK, and Europe.
Results with Grofuse
Yes
Yes
Yes
60%
3%
9x
The client sought a robust digital marketing strategy, including a website redesign and SEO implementation to boost online sales and brand visibility. Grofuse remains dedicated to supporting their ongoing growth and competitive edge.
Results with Grofuse
Yes
Yes
Yes
890%
6+%
7X
The client aimed to convey their established reputation for excellence accurately online, with Grofuse strategising the presentation of their story to boost online inquiries and client relationships.
Results with Grofuse
Yes
No
Yes
20%
4X
Designed to simplify family day planning in the North West of Ireland, the project consolidates essential information into one online portal. Happy Days NW is quickly becoming the go-to brand for families seeking information to plan, book, and enjoy enriching days out in the region.
No
No
No
The client sought their first online presence to match their excellent reputation in agriculture. They wanted a modern, image-rich, user-friendly website for showcasing and selling dairy equipment. The outcome is an attractive website offering comprehensive information on major dairy equipment, featuring a fully operational shop for product purchases and streamlined user account management.
Results with Grofuse
Yes
Yes
No
20%
3%
The client partnered with us to create a user-friendly website, promote the brand, and drive new memberships. The outcome is a beautifully redesigned website with a distinct visual identity that’s accessible across all devices and platforms.
No
No
No
The client needed a professional website for their surveying company, with a focus on user-friendliness and clear communication. We designed a responsive website that met their project requirements and included a unique ‘draw your land site’ feature for easy site planning.
Results with Grofuse
Yes
Yes
Yes
300%
20%
8X
The original website did not reflect the client’s impressively high professional standards. Fine Line Clinical was also in need of a brand refresh. Our team developed a stylish, sophisticated and clear website which reflects the clinic’s strong credibility and expertise.
No
No
No
Lynch Windows sought software to streamline administrative tasks, including client meetings, orders, manufacturing, and shipping routines, with a primary goal of reducing human errors. Our solution centralises the entire process, ensuring reliability for clients and Lynch Windows team members across all departments.
Results with Grofuse
Yes
No
No
30%
